STV | Precision Sports

Project development film

Channel Idents
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On-Screen Presentation
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Advertising
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Website
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Story

STV Sports wanted to reignite their audiences imagination and remind them that they had all of the best sports coverage in the KSA.

We developed a new brand identity for the channel that combines stunning sport imagery with integrated, on-screen analysis - keying into the cutting-edge appetites of the 'playstation generation'. We developed a fully dynamic programme presentation and promotion system installed fully on VIZRT.

Our work on STV Sports won Silver at the PromaxBDA Arabia awards in 2011 for Best On-Air Ident.