Eurovision 2012 | Light Your Fire

Inspiration
Inspiration for the Eurovision 2012 visual identity

Preliminary Sketches
Preliminary design sketches for the Eurovision 2012 logo

Development
Developing the Eurovision 2012 logo

Official Logo
The official logo for the Eurovision Song Contest 2012

Guidelines
Eurovision 2012 Brand guidelines

Concepts

Banners
Banner concept designs for Eurovision 2012

Albums
CD Album artwork concept for Eurovision 2012

Programmes
Brochure design concept for Eurovision 2012

Vehicle Livery
Vehicle livery design for Eurovision 2012

ID Cards
Staff ID pass design for Eurovision 2012

Twitter Profile
Twitter page custom design for Eurovision 2012

Photos from Baku

Coach Livery
Eurovision 2012 brand identity - coach livery

ID Card
Eurovision 2012 brand identity - event pass

Stadium Siding
Eurovision 2012 brand identity - stadium siding

Stadium Siding
Eurovision 2012 brand identity - stadium siding

Taxi Decals
Eurovision 2012 brand identity - taxi decals


Get in touch


Your Name

Your Email

Your Message

Story

Following the success of the identity we created for the 2011 Eurovision Song Contest, we were invited by Brainpool to develop the new identity for the Eurovision Song Contest 2012, which was held in the city of Baku, Azerbaijan.

We took 'The Land of Fire' as our creative starting point for developing the new identity as it gave us a creative concept with both local significance and international appeal. The identity is imbued with what's best about Eurovision as a contest and an event - it's engaging, dynamic, warm and an energetic sense of fun.